Animal print

Animal print became popular for women in the United States in the late 1960s during the Bohemian movement. Christian Dior is credited as the first designer to put leopard print  rather than fur on the runway in 1947. “If a woman was wearing leopard, it means that she has a savage or wild sexuality. It became one of the most used prints in haute couture, and from haute couture it became democratized to streetwear, and it went back to the African continent free of its initial symbolism.” Leopard print does not involve the slaughter of rare animals and is valued for its eye-catching quality. When used in female clothing it can signify independence, confidence, sexuality and nonconformity, depending on the nature of the clothing or accessory.